Gamified & Interactive Emails: A Complete How‑To Guide for E‑Commerce Marketers
Crank up the gameshow tunes and take a dive into the most engaging ways to add games, polls, quizzes and more to your emails!
How-To Guides
Creating Mobile‑Friendly Email Designs: A How-To Guide for E‑Commerce Marketers
Learn how to create mobile-friendly emails that boost clicks and drive engagement. This easy guide has all the tips you need!
How-To Guides
How to Use 5 Bold Color Palettes in Email Design
Discover how today’s top brands use color psychology and trending palettes to elevate their email marketing design. This post explores five bold color combinations and shows how to balance them with accessibility, dark‑mode testing and mobile‑friendly layouts.
How-To Guides
Above the Fold: What Actually Belongs at the Top of Your Email Layout?
Dive into our above the fold design playbook to discover design tips will turn every open into a scroll, and every scroll into a click.
How-To Guides
How to Rise to the Top of Gmail’s New “Most Relevant” Promotions Tab
Gmail just moved the goalpost. The Promotions tab now ranks by Most Relevant, not most recent. Here’s how to make sure your emails rise to the top.
How-To Guides
Backstroke’s New AI Text Message Generator: Smart Campaigns That Prioritize SMS Compliance
One email → three SMS campaigns in seconds. See how Backstroke’s AI text message generator saves time and keeps you 100% compliant
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