5 Main Characters of Email Targeting & How AI Email Personalization Connects With Each
How-To Guides
Next-Gen Visual Tools for Smarter Email Marketing . . . and a $2.8M Fundraise to Power It
Category
AI Insourcing & the Future of Marketing: 10 Things You’ll Insource (and Brag About) Soon
From competitve analysis to AI-powered personal baristas, here are our top 10 picks for things AI can bring in-house for DTC teams.
Thought Leadership
How to Spot, Survive & Re-Engage 5 Zombies on Your Email List
Does it feel like the email apocalypse is here? Is your email list crawling with . . . zombies? Not the flesh-eating kind, of course.
How-To Guides
AI Slop 101: What It Is & How to Keep It Out of Your Email Marketing
Have you ever seen the official Dog Olympic Diving competition? How about Golden Retrievers organizing themselves to spell out the names of Greek gods? Or an “It’s my 120th birthday” post? Shrimp Jesus? This fake, inauthentic, sometimes silly and often annoying type of content is called AI Slop.…
How-To Guides
Don’t Get Lost to the Dark Side: Email Design Best Practices for Light and Dark Mode
With dark mode rapidly gaining traction, email marketers face a new reality: creating designs that shine in both traditional (light) and dark modes. It's no longer a nice-to-have. It's essential. Here's how you can optimize your email marketing strategy to stay visually appealing in every inbox.…
Email Strategy